You know the importance of content to reach a technical audience. Maybe you’ve even used it to attract developers, software architects, engineers, and similarly technical personas to your product. …

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Opening up your website analytics is a chance to visit your traffic darlings and your unexpected successes. These are a delight to report out to team members and executives. Then there are the …

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For 15 years, I’ve been producing technical content professionally. Believe me, I’ve made all the mistakes many times over. I’ve written to SEO keywords I barely understand, I’ve overly promoted …

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When you want to find technical content writers, there are a few common places to look. For the right community-oriented company, looking within your own users is an appealing option. Famously, …

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The mysterious, hoodie-wearing developer drops a link into the chat. It’s a thread from GitHub, Twitter, or StackOverflow. They bring feedback from the field. Usually unvarnished, sometimes critical …

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Not many podcasts dive deep into technical topics. When I found myself on a call with the producer of a popular dev program, I asked about how they measure engagement. Tracking written content success …

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