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Good technical documentation is essential for effective communication and understanding of your product. It helps users understand how to use and troubleshoot the technology, and it can also serve as …
Continue Reading about Examples of Bad Documentation (And How to Do Better) →
A developer and a marketer are stranded on a remote island… After days of searching, they discover a coconut grove. The developer cracks open a husk, drinks its water, and hungrily devours its meat. …
Continue Reading about You Can Use Both Features and Benefits in Your Developer Marketing →
Wishlists may have marked the start of the holiday season when you were a kid. As adults, wishlists get harder to make. The things you want rarely make it onto a list. To help you get started, …
Continue Reading about Nine Books Every Developer Marketer Should Have On Their Wishlist →
Your developer content calendar says it’s time to publish another post. You have one ready—written, edited, and staged in your CMS. You have a distribution plan, too… but it can only be as successful …
Continue Reading about Top Technical Content Mistakes to Avoid →
After a pleasant conversation, we exchanged business cards. This was the before times—not just pre-pandemic, but prior to my working in either community or marketing. I was a journalist masquerading …
Continue Reading about How Community and Marketing Teams Can Be Friends →
A European cafe, with its outdoor seating, encourages would-be visitors to relax, think, and converse. Like a Van Gogh painting, they create a mood that begins an experience. And it all starts with …
Continue Reading about How 30 Dev Tool Homepages Put Developers First →
