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EveryDeveloper

Technical Content Strategy for Dev-focused Companies

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Avoid the Biggest Mistake in Developer Content

Your developer content is failing and you might not even know it.

Your team may spend weeks creating blog posts, e-books, and whitepapers that developers will never read. They’re spinning their wheels with little meaningful output to show.

If content gets published…

And if developers find it…

Will they take any action with your product? Is there a compelling journey for them to follow?

Don’t toss non-strategic content at the wall. Let EveryDeveloper show you how to avoid this mistake for good.

Get there faster, like our client Privacy Dynamics:

EveryDeveloper saved us three or four months of effort. They helped us form a developer content strategy we can use to attract the right engineers. I highly recommend their process to reach a technical audience.

Graham Thompson, CEO, Privacy Dynamics

Privacy Dynamics worked with EveryDeveloper on Privacy Dynamics’ developer content strategy. Since working with us, they’ve been able to better reach their technical audience and attract the right users for their technical product.

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Helping great technical companies like…

SendGridWiredZapierProgrammableWebGoogle

   

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Developer Marketing Does Not Exist

“Marketing” Developers Won’t Ignore

Developer Marketing Does Not Exist (the latest book from EveryDeveloper founder Adam DuVander) provides practical advice to help you reach more of the right developers.

An excellent summary of the challenges and rewards in developer relations and marketing

Mike Pegg, Developer Marketing and Relations, Google

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How We Help You Reach More Developers

1. Find the Right Developers

We collaborate with your team to determine who you want to reach

2. Create an Action Plan

We apply our DEV Content Framework to identify promising themes

3. Execute the Strategy

We help you attract more of the right developers with authentic content

Developer advocates, evangelists, and marketers love working with us

Adam helped me create content that spoke to a developer audience in a way that both gave valuable information and still reached the product prioritization goals of the company overall.
Julia Tetrud Julia
Tetrud

Adam is excellent at helping technical folks create compelling content for a wide range of audiences. His philosophy of Share Knowledge, Not Features provides a great framework for approaching things.
Brandon West Brandon
West

Adam’s ability to dig into the technical issues while maintaining editorial consistency is a rare combination.
Daniel Jacobson Daniel
Jacobson

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And Reach More Developers

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See Our Work

Adam DuVander

About Adam

Hey there, I’m Adam DuVander.

I’ve been a developer, a journalist, and a marketer. In all those roles I’ve watched companies struggle to engage technical audiences.

Now I lead a team of developer writers to use our DEV Content Framework to help companies reach more of the right developers. Our philosophy is to choose education over promotion to ensure an authentic developer content strategy.

Why I started EveryDeveloper

Developer Inspiration in Your Inbox

You’re sure to create engaging content after reading ours.

Get Started by Reading Our Great Content

   

Innovative Developer Tutorial Interfaces

   

How to Find Developer Content Writers

 

 

 

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From the EveryDeveloper Blog

Examples of Bad Documentation (And How to Do Better)

By Adam DuVander

You Can Use Both Features and Benefits in Your Developer Marketing

By Adam DuVander

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