A secret passageway had just opened into a second room.

We’re halfway through an escape room with a multi-generational party and things are getting intense!

Above the bowling alley where I rolled gutter after gutter as a child is a dark, stuffy room full of locks.

It’s the 10th birthday for my twins and they wanted to get locked up for an hour with mom, dad, grandma, and grandpa.

My father gravitates to an old-fashioned phone on the other side of the secret passageway. The kids examine all the new things to unlock.

After a moment, grandpa says “That’s Morse Code!” Then he quickly laments that he doesn’t remember it.

I’ve shared before about the innovative past of Morse code… on this day, it would come in handy. One of the birthday kids gets excited and points to a poster on the wall with dots and dashes converted to our familiar alphabet.

One letter at a time, grandpa relays the patterns…

…and his grandchildren translate the message.

Neither would have been successful on their own. Our group needed both of their perspectives. In order to escape that stale room above the bowling alley, we had to use collaborative translation skills…

Kind of like marketing and developer relations working together to attract a technical audience, as I write in my latest post.

That’s exactly the sort of collaboration EveryDeveloper facilitates for our clients.

Bring a teammate with you to our Technical Content Accelerator or enroll the whole team.

Either way, you work with technical content experts who have solved these puzzles many times before. Join us now.

P.S. You can also join me for an upcoming presentation. Previous presentations have focused on how developer relations can quickly apply our proven process to start the content engine for your dev-focused company.