Speaking to developers in a way that appeals to them while also solidifying our position as a thought leader is so tricky and very critical, which is what makes EveryDeveloper 100% worth it. Their blog posts continue to be some of Stoplight’s top performing content.

Bailey DeCamillis
Marketing Manager, Stoplight

Writing content for the developer community is hard but important. Before EveryDeveloper, we could not find someone who had a deep understanding of the space and specialized in producing high-quality content.

Scott Faust
Head of Growth, Stoplight

Adam draws from deep experience as a developer and developer advocate to make sure his clients set a winning strategy in motion.

Karl Hughes
CEO, Draft.dev

EveryDeveloper invested substantial time into learning about my business and existing content to help create a content plan. As a result, I now have a detailed and highly personalized developer content marketing strategy that I can execute with confidence.

Adam McCrea
Founder, Judoscale

EveryDeveloper helped me create content that spoke to a developer audience in a way that both gave valuable information and still reached the product prioritization goals of the company overall.

Julia Tetrud
Akamai

EveryDeveloper avoids common pitfalls that prevent other marketing investments from attracting developers. They know how to provide an actionable strategy around high-quality content opportunities that are a great match for our product’s strengths.

Anurag Goel
CEO, Render

The EveryDeveloper team brought an independent view and identified new gaps and opportunities. The team was communicative, the deliveries timely, and the results concrete. The analysis was priceless!

Ivana Ivanovic
Algolia

EveryDeveloper saved us three or four months of effort. They helped us form a developer content strategy we can use to attract the right engineers. I highly recommend their process to reach a technical audience.

Graham Thompson
CEO, Privacy Dynamics

Even if you think you know how to talk to and attract developers, it’s an eye-opening experience to have EveryDeveloper take a fresh look and bring their expertise.

Bryan Friedman

It’s pretty easy to forget what new users see and expect. If you’re struggling to figure out where the holes are in your technical content, I absolutely recommend you get in touch with EveryDeveloper.

Johnny Matthews
Protocol Labs

We got ourselves a copy of Developer Marketing Does Not Exist and reached out for additional insights. The main takeaway? If you are reaching out to developers, you’ll absolutely want to avoid coming across as too promotional or too generic.

Anna Heim
TechCrunch

I’ve known Adam throughout the 15 years that I’ve been involved with developer marketing and relations. I first knew him as a journalist, so I expected good storytelling. He also brings authentic empathy for both developers and marketers, a key ingredient of successful developer programs.

Mike Pegg
Developer Marketing and Relations, Google

Today we reviewed the developer experience audit and I wanted to let you know that it was very well received. It was perfect for facilitating the conversation and it has helped us prioritize the work in the upcoming semester. Thank you for your thoughtful approach in your work and the insights you shared.

Kristen Womack
Microsoft

What I most appreciated with EveryDeveloper was that I didn’t need to be involved in the details. After a project kick-off, we occasionally provided feedback. Working with EveryDeveloper was low-stress and I liked having confidence that the work would be of high quality.

Ed Freyfogle, Founder
OpenCage

The best marketing emails in my inbox come from my friend Adam DuVander. His developer-focused services are so well-represented by his educational & entertaining emails that I read every one and often email him in response. Whether you’re in his market or not, I recommend his marketing.

Marshall Kirkpatrick
Green tech & sustainability consultant

You’re becoming quite the storyteller Adam. Now when I see your emails in my inbox, I go grab a cuppa coffee and get comfortable.

Brian Ball Founder, JFDI.CLUB

We live in a market of skeptics and EveryDeveloper gave us the tools we need to connect with our audience.

Patrick Wiseman
CEO, Flowerwork

In ‘Developer Marketing Does Not Exist,’ Adam DuVander has demystified Developer Marketing. The book breaks down key components of a DevRel team’s tasks, from the types of content that developers need for their day jobs, to how to use Open Source communities to appeal to Developers. It’s a must for anyone in technical writing, product marketing, or developer evangelism who cares about the developers’ experience with their products!

Priya Doty
B2B CMO, ex-IBM, ex-CA Tech

​​EveryDeveloper played a pivotal role in customer acquisition at Hoss. Adam and the team have a deep knowledge of APIs and developer audiences and know how to craft a robust content strategy. I highly recommend EveryDeveloper.

Matt Hawkins
Founder of Hoss (acquired by Niantic)

Adam is excellent at helping technical folks create compelling content for a wide range of audiences. His philosophy of Share Knowledge, Not Features provides a great framework for approaching things. And he’s a very skilled writer and public speaker in his own right.

Brandon West
Accomplished DevRel Leader, at Startups and Enterprises

The content strategy concepts EveryDeveloper researched are great and I return to them often. I adore that document! The whole team has access and it’s helped us all get on the same page before beginning new projects.

David Hallinan
Director of Content, Replicated

The EveryDeveloper team quickly proved to be true partners—curious, honest, and skilled at creating thought leadership content that connects with engineering audiences. They’re not just talented writers but genuinely good humans who bring creativity and credibility to every project.

I highly recommend them to anyone in the API space looking for a trusted content partner.

Ann Boyd
Ambassador